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UK-Native Cloud Infrastructure

Building the Cloud Britain Deserves

Rooting Clouds is the UK’s first GPU cloud platform billed entirely in £GBP — purpose-built for AI/ML teams, game studios, and researchers who are done with USD invoices, GDPR grey areas, and transatlantic latency.

47+
UK Teams & Studios
£0
FX Conversion Fees
61%
Avg Cost Saving vs AWS
<8s
GPU Spin-Up Time
📅
Incorporated
2022
📍
Headquarters
Lancing, West Sussex, England
🏛
Legal Entity
Rooting Clouds Ltd
Registered in England & Wales
💷
Billing Currency
GBP — always, no exceptions
💻
Infrastructure
London Data Centres
100% UK data residency by default
Our Mission

Give Every UK Developer World-Class Compute — Without the Compromises

Rooting Clouds was founded on a simple observation: the UK’s developers, AI researchers, and game studios were being underserved. The global cloud giants offered impressive infrastructure — but billed in USD, stored data outside the UK, and routed support through US time zones.

We set out to build something different. A GPU cloud that is genuinely UK-native — not just a European region tacked onto a US product. Every invoice in pounds sterling. Every byte stored in British data centres. Every support engineer working UK hours.

Our mission is to make world-class AI and gaming infrastructure accessible to every UK team — from solo indie developers to NHS-scale research institutions — at prices that make sense in £GBP, with the data sovereignty guarantees UK law demands.

The Founder
LD

Lakshmi Devarapalli

Founder & CEO
GPU Cloud AI / ML Gaming Infra UK Tech £GBP Billing

Lakshmi Devarapalli

Lakshmi Devarapalli founded Rooting Clouds in 2022 from Lancing, West Sussex, driven by a problem she experienced first-hand: brilliant UK developers and research teams were paying a hidden tax every month in USD conversion fees, while their sensitive data sat in data centres outside the UK.

With a background spanning cloud infrastructure, developer tooling, and AI/ML platform engineering, Lakshmi combined deep technical knowledge with a clear commercial vision — to build a GPU cloud platform that was genuinely built for the UK market, not retrofitted from a US product.

Under her leadership, Rooting Clouds has grown from a solo founder project to a platform trusted by 47+ UK teams across gaming, AI/ML, fintech, HealthTech, and academic research — all served from British data centres, all billed in £GBP, and all supported by engineers working UK hours.

Lakshmi is based in Lancing, West Sussex, and is a vocal advocate for UK tech sovereignty, accessible cloud pricing, and building infrastructure that makes the UK competitive in the global AI race.

“Every UK developer deserves world-class GPU infrastructure — billed in pounds, stored in Britain, and supported by people who actually understand the problem. That’s what we’re building.”
— Lakshmi Devarapalli, Founder & CEO, Rooting Clouds
Our Infrastructure

Built on Best-in-Class Technology

Every layer chosen for reliability, performance, and UK data sovereignty.

🟢NVIDIA H100
🔵NVIDIA A100
Kubernetes
🏗Terraform
🔥PyTorch
🤗HuggingFace
📊MLflow
🔄Kubeflow
🌐InfiniBand
🔗NVLink
🛡Cloudflare
🌿100% Renewable

Ready to Move Your Workloads to UK Infrastructure?

Join 47+ UK teams running AI/ML and gaming workloads on Rooting Clouds — billed in £GBP, hosted in Britain, supported by engineers who care.

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